BT and Coderus Design New Mobile App To Help Land Rover BAR Team’s America’s Cup Challenge

April 26, 2017

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BT has teamed up with tech start-up Coderus, part of the Innovation Martlesham cluster, to create tablet and smartwatch app that provides crucial data to crew members during the race.

BT, together with UK tech start-up Coderus, have revealed a tactical app which will act as a virtual ‘seventh crew member’ to help Ben Ainslie’s Land Rover BAR team gain a competitive edge in their bid to win the 35th America’s Cup this summer.

Over the past 12 months, the bespoke app has been designed and tested with the help of mobile app experts Coderus, who are based at Adastral Park, home of the BT Labs, as part of the Innovation Martlesham cluster of start-ups.

BT, part of the Land Rover BAR Technical Innovation Group, committed to help the team after the number of crew members allowed on board the catamaran shrunk from eight to six after the last America’s Cup. This means that helmsman Sir Ben Ainslie, and tactician Giles Scott, have more responsibilities and less time than ever before.

BT and Coderus needed to develop an app for use on mobile and wearable tech which could intuitively show critical information throughout the race, with no user interaction. It was also essential that the software was well crafted so its operation kept pace with events as they unfolded, as well as being optimised for robust network, hardware and battery performance, given the length of time that the crew spend on the water.



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